31st January & 1st February 2024 – Namur Expo
Blue e-Motion

Boteca – Drive more people to stores

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Through a better local digital presence, Boteca helps brands increase traffic to their points of sale.

In general, a brand’s website presents its network of points of sale in a Store Locator, with some details.
The strength of Boteca is to enrich it, by presenting each point of sale in a Local Page optimized for SEO.

The challenge for a brand: to be found locally

92% of users choose a local business found via a search engine, and 76% will go there during the day!

It is therefore essential to offer visitors rich content that is representative of the brand in order to best present it locally, as close as possible to the user. These local sites offer a digital presence that complements the brand’s website, social networks and digital campaigns.

Customised content, in line with the brand’s graphic charter

The brand marketer can push content to all or a selection of points of sale. As for the outlet manager, he will have a controlled autonomy defined by the brand manager to publish local content.
Boteca contains a multitude of communication modules to enrich local sites: bannering, news, presentation text, opening hours, product information, service description, photo gallery, call-to-actions, lead collection, …

Proven results

These attractive, mobile-friendly sites bring more customers and therefore more conversions to the point of sale.
Developed in 2022, Boteca already enables the local pages of Hyundai, SsangYong, Maxus, Isuzu, Atelier Expert to rank high on the search pages in Google.

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